Beauty and the beast skin clearing TVC

Role: Senior Digital Art Director

Neutrogena partnered with Disney on their 2017 launch of Beauty & The Beast featuring Emma Watson. Our objective was to drive awareness of Neutrogena Cosmetics by being the exclusive Cosmetics partner for the film. With limited funding and a hard bridge to gap between these two very different worlds. We used our rose, created from the 40 shades of Skin Clearing foundation to create cohesion.   

Copywriter: Claire Mirisola
CCO: Andy Langer
Creative Directors: Lynn Mercado and Amy Sacks
Producer: Leanne Rahner
Production Company: Moondog

It takes a village...

As they say, it takes a village to make a commercial. In celebration of the completion of our commercial, we had a team outing to see Beauty and the Beast. Specials thanks to: (From L > R) Fan Hon (Retoucher), Joe O'Connell (Sound Mixing), Elena Garcia (Acct Supervisor), Emily Ambrosia (Account Executive), Claire Mirisola (Copywriter), Lucy Ji (Art Director), Tanya English (Executive Producer), Leanne Rahner (Producer), Di Johnston (Voice Talent) 

Bride's Magazine

Role: Senior Digital Art Director

Over 2 million weddings occur each year and brides-to-be spend 2 years prepping for their big day. They consider this the most important time in their life and want to look their best. We designed a roadblock of ads, with one final ad that showcase the variety and versatility of our products.  

Copywriter: Claire Mirisola
Photographer: Richard Pierce

Neutrogena Times Square Billboard 

Role: Senior Digital Art Director

Capturing the fun and playful voice of Neutrogena, we were tasked to create a digital billboard for Neutrogena. Showcasing the breadth of products they have. This billboard was running at Times Square, the heart of NYC.  

Copywriter: Claire Mirisola